Organisational determinants of Employer Image: A case of the Tourism Industry in Poland
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Growing recognition of the importance of the customer-employee interaction in the tourism service delivery has led to the need to increase efforts to attract and retain qualified and committed personnel. The objective of the paper is to analyze the dimensions of the company employment image in the tourism industry and to identify organizational factors which influence the perception of the tourism organization attractiveness as a workplace by potential employees. The study was conducted on the group of 351 undergraduates and graduates enrolled in tourism and hospitality studies in Poznan. Research revealed that students do not believe that careers in tourism will offer them values they expect. It was also found that tourism company employme... Ver más
0120-7555
2346-206X
14
2013-11-27
17
31
info:eu-repo/semantics/openAccess
http://purl.org/coar/access_right/c_abf2
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Organisational determinants of Employer Image: A case of the Tourism Industry in Poland Organisational determinants of Employer Image: A case of the Tourism Industry in Poland Growing recognition of the importance of the customer-employee interaction in the tourism service delivery has led to the need to increase efforts to attract and retain qualified and committed personnel. The objective of the paper is to analyze the dimensions of the company employment image in the tourism industry and to identify organizational factors which influence the perception of the tourism organization attractiveness as a workplace by potential employees. The study was conducted on the group of 351 undergraduates and graduates enrolled in tourism and hospitality studies in Poznan. Research revealed that students do not believe that careers in tourism will offer them values they expect. It was also found that tourism company employment image is affected by company size, level of internationalization, chain affiliation, ownership type, and type of services offered. Bednarska, Marlena A. Olszewski, Marcin Employer Image Tourism Industry Potential Employees Poland. 14 Artículo de revista Journal article 2013-11-27T00:00:00Z 2013-11-27T00:00:00Z 2013-11-27 application/pdf text/html Facultad de Administración de Empresas Turísticas y Hoteleras Turismo y Sociedad 0120-7555 2346-206X https://revistas.uexternado.edu.co/index.php/tursoc/article/view/3712 https://revistas.uexternado.edu.co/index.php/tursoc/article/view/3712 spa https://creativecommons.org/licenses/by-nc-sa/4.0/ 17 31 https://revistas.uexternado.edu.co/index.php/tursoc/article/download/3712/3845 https://revistas.uexternado.edu.co/index.php/tursoc/article/download/3712/4063 info:eu-repo/semantics/article http://purl.org/coar/resource_type/c_6501 http://purl.org/redcol/resource_type/ARTREF info:eu-repo/semantics/publishedVersion http://purl.org/coar/version/c_970fb48d4fbd8a85 info:eu-repo/semantics/openAccess http://purl.org/coar/access_right/c_abf2 Text Publication |
institution |
UNIVERSIDAD EXTERNADO DE COLOMBIA |
thumbnail |
https://nuevo.metarevistas.org/UNIVERSIDADEXTERNADODECOLOMBIA/logo.png |
country_str |
Colombia |
collection |
Turismo y Sociedad |
title |
Organisational determinants of Employer Image: A case of the Tourism Industry in Poland |
spellingShingle |
Organisational determinants of Employer Image: A case of the Tourism Industry in Poland Bednarska, Marlena A. Olszewski, Marcin Employer Image Tourism Industry Potential Employees Poland. |
title_short |
Organisational determinants of Employer Image: A case of the Tourism Industry in Poland |
title_full |
Organisational determinants of Employer Image: A case of the Tourism Industry in Poland |
title_fullStr |
Organisational determinants of Employer Image: A case of the Tourism Industry in Poland |
title_full_unstemmed |
Organisational determinants of Employer Image: A case of the Tourism Industry in Poland |
title_sort |
organisational determinants of employer image: a case of the tourism industry in poland |
title_eng |
Organisational determinants of Employer Image: A case of the Tourism Industry in Poland |
description |
Growing recognition of the importance of the customer-employee interaction in the tourism service delivery has led to the need to increase efforts to attract and retain qualified and committed personnel. The objective of the paper is to analyze the dimensions of the company employment image in the tourism industry and to identify organizational factors which influence the perception of the tourism organization attractiveness as a workplace by potential employees. The study was conducted on the group of 351 undergraduates and graduates enrolled in tourism and hospitality studies in Poznan. Research revealed that students do not believe that careers in tourism will offer them values they expect. It was also found that tourism company employment image is affected by company size, level of internationalization, chain affiliation, ownership type, and type of services offered.
|
author |
Bednarska, Marlena A. Olszewski, Marcin |
author_facet |
Bednarska, Marlena A. Olszewski, Marcin |
topicspa_str_mv |
Employer Image Tourism Industry Potential Employees Poland. |
topic |
Employer Image Tourism Industry Potential Employees Poland. |
topic_facet |
Employer Image Tourism Industry Potential Employees Poland. |
citationvolume |
14 |
publisher |
Facultad de Administración de Empresas Turísticas y Hoteleras |
ispartofjournal |
Turismo y Sociedad |
source |
https://revistas.uexternado.edu.co/index.php/tursoc/article/view/3712 |
language |
spa |
format |
Article |
rights |
https://creativecommons.org/licenses/by-nc-sa/4.0/ info:eu-repo/semantics/openAccess http://purl.org/coar/access_right/c_abf2 |
type_driver |
info:eu-repo/semantics/article |
type_coar |
http://purl.org/coar/resource_type/c_6501 |
type_version |
info:eu-repo/semantics/publishedVersion |
type_coarversion |
http://purl.org/coar/version/c_970fb48d4fbd8a85 |
type_content |
Text |
publishDate |
2013-11-27 |
date_accessioned |
2013-11-27T00:00:00Z |
date_available |
2013-11-27T00:00:00Z |
url |
https://revistas.uexternado.edu.co/index.php/tursoc/article/view/3712 |
url_doi |
https://revistas.uexternado.edu.co/index.php/tursoc/article/view/3712 |
issn |
0120-7555 |
eissn |
2346-206X |
citationstartpage |
17 |
citationendpage |
31 |
url2_str_mv |
https://revistas.uexternado.edu.co/index.php/tursoc/article/download/3712/3845 |
url3_str_mv |
https://revistas.uexternado.edu.co/index.php/tursoc/article/download/3712/4063 |
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1811199905048297472 |